Motor City Match Opens Next Round of Applications


Motor City Match is now seeking businesses and commercial property owners to apply for the next round of support through the Motor City Match program. New for this first application period in 2016, Motor City Match has simplified its award categories to include:

  • Business Plan – Applicants in this award level will have a great idea but need help developing their business plan.
  • Space – Applicants will be a commercial property owner with vacant space looking for a tenant, or a business owner with a solid business plan or track record of success looking for a quality space to open their business.
  • Design – This award level is for businesses and building owners who have recently signed a lease and now need help planning renovations to help get open for business. This award offers architectural design assistance, construction documents and priority permitting.
  • Cash – Awardees at this level have secured a space, have a plan and bids for their buildout and are seeking support to fill a financial gap for their project.

Commercial property owners and prospective businesses can submit their applications between March 1 and April 1 at

Since its inception in February 2015, the Motor City Match has invested $1 million in 20 different Detroit businesses. That funding has leveraged an additional $6 million in public and private investment.

“After two rounds of Motor City Match awardees, it’s clear this program is making an impact,” said Rodrick Miller, president and CEO, Detroit Economic Development Corporation. “From restaurants and retail establishments to service companies and even manufacturing, Motor City Match is growing neighborhood small businesses all across Detroit.”

Miller also noted that Motor City Match has had a diverse pool of winners over its first two rounds. Of the 196 businesses and property owners that have received support through the program, two-thirds are from Detroit and one-third are from outside the city. In addition, half of the winners have been minority women-owned businesses.

Michael Forsyth
Director of Small Business Programs

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