Third Round of Motor City Match Winners Includes Diverse Mix


Mayor Mike Duggan joined Motor City Match representatives and partners last month to announce the third round of businesses to receive a combined $500,000 in grant funding to start and grow in Detroit. Funding for the nine small business projects ranged from $18,000 to $100,000 and included a diverse mix of restaurants, retail and professional service businesses.

“It’s been amazing to watch this program grow and see the creativity and hustle that Detroiters are putting into their business ideas,” Detroit Mayor Mike Duggan said at the event. “We have everything from a 96-year-old Detroit plumbing business opening a showroom in Midtown to a new wine and charcuterie shop in West Village to an African-American hair care company that has patented their own ‘Comb-N-Weave’ hair extensions. Businesses like these are the fiber of our neighborhood corridors and Motor City Match is making them happen.”

Motor City Match connects new and expanding businesses with Detroit real estate opportunities and provides them with the funding and technical support needed to help them succeed. Since launching last year, Motor City Match has received more than 2,000 applications from business and building owners. The program has since served nearly 300 business owners and more than 180 commercial properties spanning all corners of the city.

A total of $1.5 million in grants has been awarded during the first three application rounds. Business owners have leveraged this funding into $10.5 million in investments for their neighborhood-based businesses.

“There are so many Detroiters out there who have dreamed of starting their own business, and Motor City Match is giving them that extra nudge they need to take the next step,” said Detroit Economic Growth Corporation CEO and President Rodrick Miller. “Whether someone needs help creating a business plan, needs support planning their building renovations or is in need of some extra financing, Motor City Match is going to help get that dream from idea to open.”

Now in its third round, two-thirds of Motor City Match awardees have been from Detroit, and 70 percent of winning businesses have been minority owned.

The next application window for building and business owners to apply to Motor City Match will be open from June 1 to July 1. To view a full list of Round III grant winners and learn more about application details, please visit

Michael Forsyth

Director of Small Business Programs

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